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TTD

S&P 500
Favorable · 64/100

Trade Desk (The)

Communication Services
Advertising

$14.25

19.4%

Updated Today 11:30 AM ET

Report Card

TTD at a glance — five pillars scored 0–100 from real filed financials.

Value
0
Growth
0
Profitability
0
Health
0
Dividends
0

Overall: Favorable · 64/100. A wider, greener shape means more pillars look healthy. Dividends scores 0 when a company pays none — that is a choice, not a flaw.

Price — Past Year

▼ Down 73.0% over the last 12 months

Price 50-day average 200-day averageSource: Yahoo Finance · refreshed daily
Key Metrics

Market Cap

$8.98B

P/E

15.48x

Forward P/E (est.)

14.27x

ROE

16.9%

Revenue Growth

15.6%

EPS Growth

8.5%

Profit Margin

14.6%

FCF Yield

2.4%

Debt / Equity

0x

ROIC

19.0%

Interest Coverage

380.21x

Current Ratio

1.68x

Dividend Yield

Implied Growth (rev. DCF)

0.1%

Rating Score

64/100

Business Overview
Research

Trade Desk (The) (TTD) is a mid-cap company in the Advertising industry, part of the Communication Services sector of the S&P 500, with a market value around $8.98B.

In its latest reported year it generated about $2.90B in revenue and $443.30M in net profit.

Our model rates TTD Favorable (64/100) on growth, profitability, financial health, and valuation. The summary below is built from its filed financials and current ratios and refreshes automatically.

Economic Moat

Evidence of durable competitive advantage in the filed financials (10 years of history).

Narrow moat signalsMoat evidence score: 63/100

Some durable-advantage evidence, but not across the board — dig into which ingredient is weak and whether it's cyclical or structural.

Operating margin level30/100

16.0% average over the last 3 years

Operating margin stability23/100

±6.2 pts around 17.3% across 10 years

Revenue durability100/100

grew in 9 of the last 9 year-over-year periods

Free-cash-flow consistency100/100

positive in 10 of 10 years

Return on invested capital70/100

19.0% latest fiscal year

A moat can't be proven by numbers alone — this scores the evidence a durable advantage leaves behind (pricing power, consistency, returns on capital), computed the same way for every stock. Pair it with the business overview before concluding anything.

Technical Analysis (Educational)
Research

Technical analysis reads price and volume to judge momentum and timing. It complements the fundamentals above — it does not replace them. Here is what TTD's chart says today, with each tool explained.

Trend — moving averages. A moving average is the average closing price over a window, which smooths out daily noise. TTD trades near $14.25, below its 50-day average ($21.00) and 200-day average ($32.32). Price below both averages is a downtrend — momentum is against buyers for now.

Momentum — RSI. The Relative Strength Index runs 0–100 and measures how strong recent gains are versus losses. Above 70 is "overbought", below 30 "oversold". At 52 it is in neutral territory — neither stretched nor washed out.

MACD. MACD compares two moving averages to flag shifts in momentum. Its histogram is currently positive — short-term momentum is improving.

Volatility — ATR. Average True Range is the typical daily move. TTD's is $0.98 (~6.9% of price), so swings of about that size each day are normal — handy for setting a stop that isn't too tight.

Support & resistance. Over the last month TTD found buyers near $16.98 (support) and sellers near $21.91 (resistance); its 52-week range is $16.98–$91.45. A decisive break beyond either edge often marks the next move.

Volume. The latest session traded 0.5× the 20-day average — lighter than usual, so the move carries less conviction. Rising volume on up-days suggests real buying; on down-days, real selling.

Educational information to help you read a chart — not a recommendation or a forecast. It updates daily as the price and indicators change.

Revenue Growth
Research

4Y CAGR

24.7%

3/4 checks passedRevenue growingRevenue growth beats sector midpointEPS growingEPS growing faster than revenue

Revenue moved from $202.93M in 2016 to $2.90B in 2025, a 34.4% compound annual growth rate. The most recent year grew a strong 15.6% year over year. Consistent top-line growth is one sign of healthy demand.

Profitability
Research
4/4 checks passedProfitableNet margin above sector midpointROE above 12%ROIC above 10%

Gross Margin

77.8%

Operating Margin

20.3%

Net Margin

15.3%

ROE

16.9%

Trade Desk (The) keeps about 14.6% of each sales dollar as net profit, with a 77.8% gross margin and 20.3% operating margin. Return on equity is 16.9% and return on invested capital about 19.0%. Margins are moderate — typical of a competitive but profitable business.

Debt Analysis
Research
4/4 checks passedDebt under 1× equityDebt under 2× equityInterest covered 3×+Short-term bills covered

Total Debt

Net Debt

Net Debt / EBITDA

Debt / Equity

0x

Leverage: debt-to-equity is 0.0x, and operating profit covers interest about 380.2x, with a current ratio of 1.7x. That is a conservative balance sheet — a cushion in downturns.

Cash Flow Analysis
Research
3/3 checks passedPositive free cash flowFCF yield above 2%Market expects achievable growth (<8%)

Operating CF

$992.72M

Free Cash Flow

$795.71M

FCF Margin

27.5%

In the latest year Trade Desk (The) produced about $992.72M of operating cash flow and $795.71M of free cash flow after capital spending. That is a free-cash-flow yield of about 2.4% on today's price. Cash flow is what ultimately pays shareholders, so it is worth tracking over time.

Valuation Analysis
Research
4/4 checks passedPositive earnings (P/E meaningful)P/E below sector's upper bandForward P/E below trailing (earnings growing)Trading below DCF fair value

P/E

15.48x

P/S

3.08x

P/B

5.55x

EV / EBITDA

TTD trades at 15.5x trailing earnings (about 14.3x on estimated forward earnings), 3.1x sales, and 5.6x book value. Reverse-engineering today's price implies the market expects roughly 0.1% long-term free-cash-flow growth. That is a fairly typical valuation for a profitable company.

DCF Fair Value (Educational)

A two-stage discounted cash flow on real SEC-filed free cash flow — the intrinsic-value anchor professional analysts triangulate from.

DCF fair value / share

Current price

$14.25

+189% · Below fair-value estimate

Starting FCF (latest 10-K)

$795.71M

Growth, years 1–5

15.6%

Fade to terminal, years 6–10

2.5%

Discount rate

9.0%

PV of 10-yr free cash flow$10.15B
PV of terminal value$15.79B
Estimated equity value$25.94B

Cash flows grow at the stage-1 rate (trailing revenue growth, capped at 20%) for five years, fade to 2.5% by year 10, and continue at that rate forever (Gordon terminal value), all discounted at 9.0%. Small changes in assumptions move the result a lot — treat this as one reference point, not a target price. Educational only, not investment advice.

Metrics vs. Sector Range

Where TTD sits versus its Communication Services sector peers in the S&P 500.

TTM P/E
15.5xFair
Forward P/E
14.3xFair
P/S ratio
3.1xFair
Revenue growth
15.6%Strong
EPS growth
8.5%Average
Gross margin
77.8%Strong
Net margin
14.6%Average
ROE
16.9%Average

Bands show the middle half (25th–75th percentile) of the 44 Communication Services companies in the S&P 500 — the peer-relative anchor professional comps analysis uses. Context only — not investment advice.

Sector Peer Comparison

How TTD stacks up against its Communication Services peers — valuation, profitability, and growth versus the sector median.

In the Communication Services sector (95 S&P 500 companies), TTD ranks #12 of 95 by our overall rating. It trades at roughly in line versus the sector on earnings (15.5x P/E vs. 17.1x median) with a higher return on equity (16.9% vs. 14.9%) and faster revenue growth (15.6% vs. 5.3%).

P/E vs sector

15.5x

median 17.1x

ROE vs sector

16.9%

median 14.9%

Growth vs sector

15.6%

median 5.3%

Sector rank

#12

of 95 by rating

CompanyP/ERev Gr.Rating
TTDThis stock15.5x15.6%Favorable· 64
OMC25.9%Neutral· 44
TIMB12.5x5.0%Favorable· 67
PSKY1.1%Weak· 14
NYT31.3x10.4%Favorable· 61
PINS37x16.3%Neutral· 42
TME9.7x15.4%Favorable· 65
SKM48.5x-4.9%Weak· 17
Communication Services median17.1x5.3%0/100

Valuation vs. quality map

sector medianTIMBNYTPINSTMESKMTTDP/E — cheaper ←→ pricierROE — more profitable ↑

The sweet spot is upper-left: more profitable (higher ROE) for a lower P/E. Dashed lines mark the sector median.

Compare side by side

Peers are the closest Communication Services companies by sub-industry and size. Sector median is across all 95 S&P 500 names in the sector. Educational, not a recommendation.

5-Year Projection Model

Project revenue → earnings → price. Edit the assumptions to build your own case.

2030 price target (Base Case)

$0.00 $0.00

vs. $14.25 today · expected CAGR -2%9%

Metric20262027202820292030
Revenue$3.36B$3.90B$4.52B$5.24B$6.08B
Net income$503.95M$584.59M$678.12M$786.62M$912.48M
EPS$0.80$0.93$1.08$1.25$1.45
Share price (low)$7.20$8.35$9.69$11.24$13.03
Share price (high)$12.00$13.92$16.14$18.73$21.72
CAGR (low–high)-49% / -16%-23% / -1%-12% / 4%-6% / 7%-2% / 9%

Educational model on sample fundamentals — not a forecast or investment advice. Outputs are only as good as your assumptions.

Bull Case

The case for TTD:

  • Revenue is growing 15.6% a year, a sign of real demand.
  • Strong return on equity (16.9%) shows capital is put to work well.
  • A conservative balance sheet (debt/equity 0.0x) lowers risk.
  • Our model's overall read is Favorable (64/100).
Bear Case

The case against TTD:

  • Like any single stock, it is exposed to competition, the economic cycle, and shifts in its end markets.
Key Risks
Research

Market risk — sector rotation, the economic cycle, and broad sentiment move the stock regardless of fundamentals.

Investment Thesis
Research

On balance, the fundamentals screen favourably: Trade Desk (The) is a mid-cap communication services business still growing nicely, with solid profitability, and a sound balance sheet. It trades at 15.5x earnings, which our model scores Favorable (64/100). Weigh this against your own goals and time horizon — this is educational information, not a recommendation.

Analyst Ratings

What 42 Wall Street analysts covering TTD recommend (August 2026). Consensus is a useful sanity check — not a substitute for your own homework.

Hold
consensus · score 3.5 / 5 across 42 analysts
Strong Buy 5Buy 13Hold 21Sell 3Strong Sell 0

Analysts have turned more cautious over the last three months (-10 pts of buy ratings).

Latest SEC Filings

TTD's most recent filings, straight from SEC EDGAR. Annual and quarterly reports are the deep dives; 8-Ks flag material events the moment they happen.

In the Idea Lab

TTD — frequently asked questions

Is TTD a good stock to buy?

We don't give buy or sell advice. Our model rates Trade Desk (The) Favorable (64/100) based on its growth, profitability, financial health, and valuation — use that as a research starting point and make your own decision.

What is TTD's rating on The Stocks School?

Trade Desk (The) currently scores 64/100 (Favorable) on our transparent model, which weighs real fundamentals: growth, margins, returns on capital, balance-sheet strength, and valuation.

How our ratings work
Where does TTD's data come from?

Live price data plus real fundamentals and 5-year financials pulled directly from Trade Desk (The)'s SEC filings — refreshed automatically, not hand-entered.

How is the 5-year projection for TTD calculated?

It's a scenario model: it grows revenue at an assumed rate, applies a profit margin and a valuation multiple, and shows the resulting share-price range. The assumptions are yours to change — it's a tool for thinking, not a prediction.

Is this TTD analysis financial advice?

No. Everything on this page is educational research, not financial advice or a recommendation to buy or sell TTD. Always do your own research and consider a licensed professional.

Data notice. Fundamentals and financial statements are sourced from company filings (SEC EDGAR) and market-data providers; prices and market caps refresh on trading days and may be delayed. Ratings, projections, technical signals, and written summaries are model- or rule-generated for education and may simplify or lag the latest filings.

Not advice. Nothing on this page is investment advice or a recommendation to buy, hold, or sell any security. Do your own research and consult a licensed financial professional before investing.