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SYF

S&P 500
Strong · 73/100

Synchrony Financial

Financials
Consumer Finance

$78.38

0.4%

Updated Aug 7, 11:30 AM ET

Report Card

SYF at a glance — five pillars scored 0–100 from real filed financials.

Value
0
Growth
0
Profitability
0
Health
0
Dividends
0

Overall: Strong · 73/100. A wider, greener shape means more pillars look healthy. Dividends scores 0 when a company pays none — that is a choice, not a flaw.

Price — Past Year

▲ Up 22.5% over the last 12 months

Price 50-day average 200-day averageSource: Yahoo Finance · refreshed daily
Key Metrics

Market Cap

$25.68B

P/E

7.37x

Forward P/E (est.)

5.58x

ROE

21.4%

Revenue Growth

20.5%

EPS Growth

32.1%

Profit Margin

14.1%

FCF Yield

8.5%

Debt / Equity

0.91x

ROIC

Interest Coverage

Current Ratio

Dividend Yield

1.6%

Implied Growth (rev. DCF)

Rating Score

73/100

Business Overview
Research

Synchrony Financial (SYF) is a large-cap company in the Consumer Finance industry, part of the Financials sector of the S&P 500, with a market value around $25.68B.

Our model rates SYF Strong (73/100) on growth, profitability, financial health, and valuation. The summary below is built from its filed financials and current ratios and refreshes automatically.

Technical Analysis (Educational)
Research

Technical analysis reads price and volume to judge momentum and timing. It complements the fundamentals above — it does not replace them. Here is what SYF's chart says today, with each tool explained.

Trend — moving averages. A moving average is the average closing price over a window, which smooths out daily noise. SYF trades near $78.38, above its 50-day average ($73.60) and 200-day average ($74.27). Price above both averages, with the shorter one above the longer, is the textbook definition of an uptrend — momentum favours buyers.

Momentum — RSI. The Relative Strength Index runs 0–100 and measures how strong recent gains are versus losses. Above 70 is "overbought", below 30 "oversold". At 64 it is in neutral territory — neither stretched nor washed out.

MACD. MACD compares two moving averages to flag shifts in momentum. Its histogram is currently positive — short-term momentum is improving.

Volatility — ATR. Average True Range is the typical daily move. SYF's is $2.09 (~2.7% of price), so swings of about that size each day are normal — handy for setting a stop that isn't too tight.

Support & resistance. Over the last month SYF found buyers near $68.36 (support) and sellers near $79.69 (resistance); its 52-week range is $63.08–$88.77. A decisive break beyond either edge often marks the next move.

Volume. The latest session traded 0.7× the 20-day average — about normal. Rising volume on up-days suggests real buying; on down-days, real selling.

Educational information to help you read a chart — not a recommendation or a forecast. It updates daily as the price and indicators change.

Metrics vs. Sector Range

Where SYF sits versus its Financials sector peers in the S&P 500.

TTM P/E
7.4xCheap
Forward P/E
5.6xCheap
P/S ratio
0.8xCheap
Revenue growth
20.5%Average
EPS growth
32.1%Average
Gross margin
Net margin
14.1%Average
ROE
21.4%Strong

Bands show the middle half (25th–75th percentile) of the 141 Financials companies in the S&P 500 — the peer-relative anchor professional comps analysis uses. Context only — not investment advice.

Sector Peer Comparison

How SYF stacks up against its Financials peers — valuation, profitability, and growth versus the sector median.

In the Financials sector (289 S&P 500 companies), SYF ranks #28 of 289 by our overall rating. It trades at a discount versus the sector on earnings (7.4x P/E vs. 15.8x median) with a higher return on equity (21.4% vs. 13.6%) and faster revenue growth (20.5% vs. 15.9%).

P/E vs sector

7.4x

median 15.8x

ROE vs sector

21.4%

median 13.6%

Growth vs sector

20.5%

median 15.9%

Sector rank

#28

of 289 by rating

CompanyP/ERev Gr.Rating
SYFThis stock7.4x20.5%Strong· 73
COF41.5x38.2%Neutral· 53
AXP20.8x9.4%Neutral· 56
RF12.1x45.4%Strong· 84
WRB14.1x5.8%Favorable· 62
TROW11.6x4.2%Strong· 72
ARES49.7x38.5%Neutral· 55
CBOE27.1x10.6%Favorable· 71
Financials median15.8x15.9%0/100

Valuation vs. quality map

sector medianCOFAXPRFWRBTROWARESCBOESYFP/E — cheaper ←→ pricierROE — more profitable ↑

The sweet spot is upper-left: more profitable (higher ROE) for a lower P/E. Dashed lines mark the sector median.

Compare side by side

Peers are the closest Financials companies by sub-industry and size. Sector median is across all 289 S&P 500 names in the sector. Educational, not a recommendation.

Bull Case

The case for SYF:

  • Revenue is growing 20.5% a year, a sign of real demand.
  • Strong return on equity (21.4%) shows capital is put to work well.
  • Healthy free-cash-flow yield (~8.5%) funds buybacks and dividends.
  • Our model's overall read is Strong (73/100).
Bear Case

The case against SYF:

  • Like any single stock, it is exposed to competition, the economic cycle, and shifts in its end markets.
Key Risks
Research

Market risk — sector rotation, the economic cycle, and broad sentiment move the stock regardless of fundamentals.

Investment Thesis
Research

On balance, the fundamentals screen favourably: Synchrony Financial is a large-cap financials business still growing nicely, with solid profitability, and a heavier debt load to watch. It trades at 7.4x earnings, which our model scores Strong (73/100). Weigh this against your own goals and time horizon — this is educational information, not a recommendation.

Analyst Ratings

What 28 Wall Street analysts covering SYF recommend (August 2026). Consensus is a useful sanity check — not a substitute for your own homework.

Buy
consensus · score 3.9 / 5 across 28 analysts
Strong Buy 6Buy 12Hold 10Sell 0Strong Sell 0

Analysts have turned more cautious over the last three months (-6 pts of buy ratings).

Latest SEC Filings

SYF's most recent filings, straight from SEC EDGAR. Annual and quarterly reports are the deep dives; 8-Ks flag material events the moment they happen.

In the Idea Lab

SYF — frequently asked questions

Is SYF a good stock to buy?

We don't give buy or sell advice. Our model rates Synchrony Financial Strong (73/100) based on its growth, profitability, financial health, and valuation — use that as a research starting point and make your own decision.

What is SYF's rating on The Stocks School?

Synchrony Financial currently scores 73/100 (Strong) on our transparent model, which weighs real fundamentals: growth, margins, returns on capital, balance-sheet strength, and valuation.

How our ratings work
Where does SYF's data come from?

Live price data plus real fundamentals and 5-year financials pulled directly from Synchrony Financial's SEC filings — refreshed automatically, not hand-entered.

How is the 5-year projection for SYF calculated?

It's a scenario model: it grows revenue at an assumed rate, applies a profit margin and a valuation multiple, and shows the resulting share-price range. The assumptions are yours to change — it's a tool for thinking, not a prediction.

Is this SYF analysis financial advice?

No. Everything on this page is educational research, not financial advice or a recommendation to buy or sell SYF. Always do your own research and consider a licensed professional.

Data notice. Fundamentals and financial statements are sourced from company filings (SEC EDGAR) and market-data providers; prices and market caps refresh on trading days and may be delayed. Ratings, projections, technical signals, and written summaries are model- or rule-generated for education and may simplify or lag the latest filings.

Not advice. Nothing on this page is investment advice or a recommendation to buy, hold, or sell any security. Do your own research and consult a licensed financial professional before investing.